Archive for the ‘Campaign’ Category
The Knowit Game
Knowit
To promote the ongoing re-branding process of Swedish IT consultancy firm Knowit, Hello There developed The Knowit Game. Based on Knowit’s new values, a colorful world of creativity and problem solving emerged.
Players control a cute character among cushion-like platforms, and need to be fast, creative and strategically smart to have a chance at the iPad prize that is handed out every two weeks. Play The Knowit Game for free for a chance to win!
What's In the Truck?
Volvo Trucks
To help Volvo Trucks send Christmas greetings to present and future clients, as well as truckers with families all over the world, Hello There and LBI both pitched and developed “What’s In The Truck?”. The player takes the role of a charming kid, dressed in a trucker outfit, entering a winter wonderland with evil snowmen.
The player will have to dodge snowballs and falling ice, manoeuvre across fragile platforms and make both quick as strategic decisions to reach the end of each level. There awaits a huge gift – as well as the opportunity to send a greeting card to friends and family. Play “What’s In The Truck for free!
FABIAN PRISJÄGAREN
SIBA
As a part of SIBA’s Christmas-campaign Hello There developed Fabian Prisjägaren. Playing as Fabian Bengtsson (SIBA’s CEO), you make your way through a semi-realistic Gothenburg by using your price marker-gun to shoot down overpriced products posing as robotic enemies. All while delivering humoristic punchlines recorded by Fabian Bengtsson himself.
Launched together with, and appearing in, a new series of TV-commercials signed add agency Valentin & Byhr, the game counted 20 000 plays during its first week online. By the deadline of the player contest, the amount was twice that number – with SIBA-prizes to the top 10 pricehunters.
MAYA & THE SPICE MEDALLION
Santa Maria
With Maya & The Tex Mex Adventure released in seven languages and played by more than 100 000 unique players, Santa Maria wanted a sequel to the successful adventure. In The Spice Medallion the charming superhero chef Maya visits a new kitchen in search of the Spice Medallion, a magical artifact that was stolen and broken up into three pieces by the nemesis Pyro.
Alongside the new Santa Maria products, the game contains fresh features like spice cloud teleporters, locked gates opened by hidden levers and a brand new enemy – the shooting corn! With this new approach to level design and a darker soundtrack as well as graphic style, the game becomes a new experience for those who played the Tex Mex Adventure earlier and first-time players.
BREACH
Sony Ericsson Sweden
Sony Ericsson turned to Hello There for help in marketing the new Xperia Play phone. We gave them BREACH, an action-packed havoc-wreaking platform game, where players head out to intercept villains on a rampage trying to escape from an Xperia phone so filled with games that it can’t hold them back.
A number of competitions where launched in connection with the game; a single-player challenge and a team-based competition, both connected to Facebook. Prizes consisted of Xperia phones, 10 tickets to the Way Out West-festival and other Sony Ericsson devices. Play the game
COMPLETE
PUMA
When PUMA released a new series of running shoes in the Nordic countries,
Hello There pitched an idea on how to use games to enhance the level of fun
and interaction – both in sales training and the product marketing.
Hello There pitched an idea on how to use games to enhance the level of fun
and interaction – both in sales training and the product marketing.
The result was a series of mini-games where players traveled into the actual shoe. Players could compete against each other on a high score list, while learning sales arguments and facts about the shoe’s different features.











