Eli Lilly
Equalize
A platform game where you play either Max or Maya. Since they both have type I diabetes, keeping track of your blood sugar is the most important part of the game. Through imaginary levels, Max and Maya need to avoid sugary enemies while collecting healthy food. Learning content was developed in collaboration with a physician specialized in diabetes.
Diagnosed with type I diabetes, kids and their parents often struggle with massive amounts of instructions, while trying to adjust to a new life. Eli Lilly wanted a fresh approach on teaching these kids about their condition. We made a game where kids explore type I diabetes, but even more how to not let it limit them in their days of fun.
Equalize won The Swedish Design Awards 2010: Information Web.
Play the game: www.equalize.se